Google advises: What to do when website reputation is abused

[samiaseo55]

Google has released updated guidelines clarifying the rules for abusing website reputation. What are the policies for using third-party content, and how do you restore penalized sites?

How does third-party content violate the rules?
Google clarifies in its newly updated guidelines that business owner data using third-party content is not a problem per se. It only becomes a violation when the content is used to improve a website's existing ranking.

This means that a site penalty can occur if foreign content is published to abuse search rankings by exploiting the host site's ranking signals.

Website operators using:

freelance creator,
white label cloud solution,
external writers,
user-generated content.
Google considers third-party content to be content created by a separate entity outside the hosting website, including independent contractors, site users themselves, white label services, or content from individuals who are not employees of the website.