Are your social media statistics where you want them?
This concern takes center stage in the daily lives of those who see the commercial world rapidly migrating towards digital platforms. Without losing sight of the fact that the channels of attention vary from one social network to another ; Twitter, Facebook, TikTok, Instagram, each one offers communication resources with the clients who deserve your attention.
According to Zendesk’s 2020 Customer Experience Trends Report , less than 30% of companies offer self-service, live chat, social messaging, in-app messaging, bots, or peer-to-peer communities.
However, 17% of people between 18 and 24 choose dominica email list to chat with companies through social media messaging apps . In fact, it is the favorite channel of Millennials.
Now that 2021 consumer trends are focused on e-commerce, making good use of digital marketing on social media is an essential skill to attract customers with inbound marketing .
Does your sales team know how to get leads on Instagram? Are you taking advantage of Instagram to increase your sales?
If you are worried about how to get clients on Instagram and you still don't have an answer to the question: how to increase my sales on Instagram?, you will be surprised to know that on this social network, selling is an indirect achievement . But first, you should master 3 aspects:
Adapting your brand to platform changes
To get clients and increase sales on Instagram, you must be aware of the platform's changes in relation to the algorithm and regulations for advertising actions.
For example, Instagram places certain limits to avoid spam and artificial interaction factories (bots):
Instagram is constantly adding new features for businesses. Stay up to date with best practices for showcasing your products, posting ads, and engaging with customers and potential leads .
Building a community
Beyond updates to audience monetization policies, keep in mind that creating a community of people who identify with your brand is more important than buying followers .
Despite Instagram's versatility, there are advantages and disadvantages to the platform, and you should learn how to use them to your advantage to get more clients.
For example, Instagram values interaction more than likes, so dedicate your efforts to nurturing the relationship with your audience.
