Eight Months, And A Year

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Schedule Your Repurposed Assets Over Time. We Promote An Episode On Release Day, Then A Week, A Month, Three Months,Later. Even If We Don’t Produce New Episodes, The Content Marketing Machine Keeps Moving And Pointing Back To The Website. This Chart Shows Our Repurposing Workflow.

It Starts With A Produced Episode And Graphics. The First Phase Involves china phone number library Distribution — Rss Feeds Via Apple, Spotify, Etc., Audio Embeds On The Website Landing Page And Guests’ Websites, And Publishing In The Newsletter. The Second Phase Includes Creating The Audio Clips And Social Copy.



In The Third Phase, The Guest Content Pack, Which Includes Content For Several Social Posts And Newsletter Mentions, Is Sent. The Fourth And Final Phase Involves Identifying Content On Your Site Where It Makes Sense To Highlight The Podcast Episode. If You’ve Published An In-depth Article On A Topic Addressed In The Episode, You Could Embed The Audio Or Video File On That Same Page.