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The next step is to create a system to automatically assign tags and score points . This way, all your data will stay up to date without your direct intervention. automation score for contact qualification rules for automating contact and lead scoring For example, once a contact has scored high enough to be ready for a sale, you can have your sales team contact them to close the deal. Marketing automation makes this whole process simple and automatic . Using workflows, you can assign tags, add or subtract points, segment your contacts, and automatically move them between your lists.


All this based on their actions, making this process greece telegram data targeted and personalized. How to Create a Lead Qualification Campaign Using GetResponse Again, there are two ways to launch a lead qualification campaign on GetResponse . You can use a pre-built marketing automation template for tagging and scoring and modify it as you like. Here are the ones available in GetResponse: ecommerce marketing automation template in getresponse This saves you from having to rebuild the entire process from scratch, as you can simply use an effective e-commerce template and modify it, as you can see in the figure below: ecommerce lead automation GetResponse Lead Qualification Automation Workflow The alternative, exactly as in the previous example, is to create your own workflow from scratch .


You can extend your workflow by adding additional elements such as conditions, action blocks or filters, modifying it as you like. As you can see, this process is definitely more cumbersome, while by taking advantage of GetResponse's ready-to-use workflows, doing marketing automation for e-commerce becomes child's play. Post-purchase communication Post-sale is a time that you should make the most of to grow your e-commerce. In fact, many marketers simply create an automation in which they thank their subscribers. Obviously this is not wrong, but you could do much more! Did you know that with proper post-purchase automation you can improve the perception of your brand? It's not difficult.