And to reach them, we have to follow the following steps. #1. Know your audience well It is impossible to share valuable content when we don't know who we are talking to and what they need from us. To investigate this, audience persona profiles are very useful , similar to buyer persona profiles but more focused on information consumption habits, which will help us think of our audiences as real people, with their interests, problems and aspirations.
Another very useful tactic is to measure netherlands mobile database the impact of the posts we make on our website and on social media, to confirm which ones generate the most interactions and the highest level of engagement . Applications like Instagram or Twitter can give you basic statistics, so don't waste them! #2.
Be helpful When working on lists of content to share, we often make two mistakes. The first is focusing on promoting our products or services with the idea of selling. about topics that interest us more than our followers. When you come up with an idea, or find something interesting online, the best filter is to ask yourself what it will add to your audience and what interest it will spark in them.
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