Consequences of the global fall of Facebook, Instagram and WhatsApp
Posted: Thu Apr 17, 2025 10:51 am
Nearly six hours of downtime kept the world's population on standby , unable to access their Instagram, Facebook, and WhatsApp profiles. A digital outage that affected people of all ages. In fact, according to post-event reports, it had been "the largest outage in Facebook's history."
What happened with the fall of Facebook, Instagram, and WhatsApp?
Last Monday, October 4, Facebook experienced a widespread global outage that affected Instagram and WhatsApp for nearly seven hours.
It is true that this drop only confirmed the trend of interruptions experienced during the months of March and July of this year 2021.
Coincidentally, the crash occurred just hours after CBS aired the interview with Frances Haugen , a former Facebook employee. In that bahamas mobile database episode, it was publicly alleged that the company was aware at all times that its various products were causing massive harm, despite internal complaints. It was also shown that the company knew that Instagram could harm the mental health of teenage girls.
What consequences has the fall of Facebook, Instagram, and WhatsApp brought and will bring?
The social media giant, the world's second-largest digital advertising platform, reported a total revenue loss of approximately $100 million, according to Fortune estimates .
In addition, shares of Facebook, which has nearly 2 billion daily active users worldwide, fell 4.9% on the day of the drop in the United States, amid a massive stock sell-off.
At this point, Facebook is facing a reputational and existential crisis. So, what happens to its rivals, away from the regulatory pressures Facebook faces?
Facebook's small and medium-sized business advertising business is vulnerable to Apple's privacy changes in a way that Google and Amazon's search ad businesses are not.
Numerous campaigns were halted, and without a clear answer, what about the clients who saw how they were losing revenue during those hours?
TikTok announced last week that it has reached a record 1 billion users worldwide.
Snapchat saw stronger user and revenue growth last quarter. Meanwhile, Facebook's main app continues to show signs of stagnant user growth worldwide and a certain fatigue in launching successful new products. Could this be the beginning of the end of Facebook's reign.
What happened with the fall of Facebook, Instagram, and WhatsApp?
Last Monday, October 4, Facebook experienced a widespread global outage that affected Instagram and WhatsApp for nearly seven hours.
It is true that this drop only confirmed the trend of interruptions experienced during the months of March and July of this year 2021.
Coincidentally, the crash occurred just hours after CBS aired the interview with Frances Haugen , a former Facebook employee. In that bahamas mobile database episode, it was publicly alleged that the company was aware at all times that its various products were causing massive harm, despite internal complaints. It was also shown that the company knew that Instagram could harm the mental health of teenage girls.
What consequences has the fall of Facebook, Instagram, and WhatsApp brought and will bring?
The social media giant, the world's second-largest digital advertising platform, reported a total revenue loss of approximately $100 million, according to Fortune estimates .
In addition, shares of Facebook, which has nearly 2 billion daily active users worldwide, fell 4.9% on the day of the drop in the United States, amid a massive stock sell-off.
At this point, Facebook is facing a reputational and existential crisis. So, what happens to its rivals, away from the regulatory pressures Facebook faces?
Facebook's small and medium-sized business advertising business is vulnerable to Apple's privacy changes in a way that Google and Amazon's search ad businesses are not.
Numerous campaigns were halted, and without a clear answer, what about the clients who saw how they were losing revenue during those hours?
TikTok announced last week that it has reached a record 1 billion users worldwide.
Snapchat saw stronger user and revenue growth last quarter. Meanwhile, Facebook's main app continues to show signs of stagnant user growth worldwide and a certain fatigue in launching successful new products. Could this be the beginning of the end of Facebook's reign.