Ghost mannequin photography, also known as invisible mannequin photography, is a specialized technique used to showcase apparel products online in a clean, professional way. By creating images where the mannequin is “invisible,” this method highlights the garment’s shape, fit, and details without distractions. Whether you are a photographer, retoucher, or business owner looking to produce ghost mannequin images in-house or through an agency, mastering some key photography tips will elevate your final results significantly.
1. Use the Right Mannequin
Choosing the correct mannequin is the foundation of ghost ghost mannequin service mannequin photography. The mannequin should have detachable parts — typically the neck, shoulders, and sometimes arms — so these can be removed in post-production to achieve the hollow effect. Avoid mannequins with bulky or overly detailed features that may complicate the editing process.
There are also specialized ghost mannequin mannequins designed to hold the garment naturally while allowing easy access for photographing inner details like collars, labels, or waistbands. These are often hollow and lightweight, making positioning easier.
2. Prepare the Garment Properly
Before photographing, carefully prepare the garment:
Iron or Steam: Wrinkles and creases distract from the product’s appeal and add more editing time.
Adjust Fit on the Mannequin: Make sure the garment sits correctly and looks natural. Pull or adjust fabric to mimic the way it would look on a person.
Use Clips or Pins Discreetly: Sometimes clips or pins are needed to hold the garment’s shape on the mannequin, but keep them out of the frame or plan to remove them during editing.
Add Fillers: For areas like collars or cuffs, use stuffing or forms inside the garment to maintain structure and prevent sagging.
3. Plan Your Shots Carefully
Ghost mannequin photography typically requires multiple shots of the same product to composite together in post-production:
Front View: The main shot showing the garment from the front.
Back View: Shows the backside, especially if it differs significantly.
Inner Details: Shots of the inside collar, tags, waistbands, or unique interior designs.
Neck/Shoulder Insert: A close-up of the inside of the neck or shoulders used to “fill in” the hollow area after the mannequin removal.
Plan your shoot so that all these angles are covered without repositioning the mannequin excessively, which can cause inconsistencies.
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