CEO and Project Manager
September 14, 2018
Organic positioning or improving SEO factors are one of the most powerful tools for generating qualified traffic. Our approach is clear: organic positioning allows the accommodation to obtain quality traffic naturally based on user needs. Optimizing SEO factors within an Inbound Marketing model facilitates structuring user traffic within the previously planned funnel.
Table of Contents [ Hide ]
1 What is SEO and how to improve it?
2 Why is SEO so important for any type of accommodation?
3 What are some of the luxembourg email address most important SEO factors for any hosting model?
3.1 1. START SMALL: WRITE UNIQUE AND DESCRIPTIVE PAGE TITLES
3.2 2. WRITE DOWN THE WORDS AND PHRASES ASSOCIATED WITH THE ACCOMMODATION.
3.3 3. MAKE SURE YOUR PAGES LOAD FAST.
3.4 4. WRITE RELEVANT CONTENT USING KEYWORDS.
3.5 5. SCALE YOUR SEO: ACQUIRE LINKS FROM OTHER WEBSITES.
4 What other SEO best practices should any hosting model follow?
5 Do you need help optimizing your accommodation's SEO?
What is SEO and how to improve it?
If you are not familiar with the concept of SEO, here is a quick explanation. Content optimization for optimal indexing in search engines, often abbreviated as SEO. It refers to a set of processes by which a website is improved to rank or position itself better in relevant searches . Basically, SEO is everything you do to make your website more likely to appear when someone searches for a phrase related to it and therefore capture relevant online traffic for your site.
Many tasks and practices fall under the SEO umbrella, because optimizing your website can take many and varied forms . You might hear the SEO concept discussed in the same breath as keyword research, content creation, copywriting, user experience, website organization, social media, internet marketing, and so on. All of these practices either intertwine with SEO in some way or have an indirect impact on your website’s ranking.
Now that you know what SEO is, let's get down to business to go into detail and turn these SEO factors into tools in the day-to-day management of your accommodation.
Why is SEO so important for any type of hosting?
Every time you use a search engine like Google to search for something, a number of split-second decisions are made based on a large number of factors. The results you see are ranked based on these factors, and the site that appears in the #1 spot may have a better result in one factor than another, which is why it is there and not at #2.
SEO allows you to improve these ranking factors and show the results that are better optimized and have the most impact higher up. This alone may not seem so important, but according to a study on Google search results, the first result gets around 33% of clicks, this percentage drops to 17% for the second result and for the second page it doesn't even reach 1%.
